A charming UK seaside town known for its upmarket atmosphere has a high street almost completely filled with independent retailers and eateries – you won’t see a chain here. Frequently dubbed Chelsea-on-Sea, Southwold in Suffolk is the perfect spot for visitors wanting unique shops and welcoming cafes, all set against a gorgeous beach.
It has previously been named as one of the richest seaside towns in the UK. The local authority has consistently blocked efforts by chains including Costa and Waterstones to set up premises in the area. However, Waterstones was ultimately allowed to launch, on condition it maintained the identity of the previous business, Southwold Books.
Because of this, the the town consists mainly of independent enterprises, from charming cafes to unique retailers such as the Amber Shop, which focuses on amber accessories and includes its own museum.
The town’s notable features include its magnificent lighthouse, built in 1890. The structure contains a revolving 150-watt beacon with a reach of 24 nautical miles.
Tours of the lighthouse are available to the public, organised by the nearby Adnams Brewery.
Southwold Pier serves as a hub for classic seaside amusement, with model yacht competitions often held on its boating lake, a tradition stretching back to Victorian times.
At the pier’s end, visitors will discover an array of quirky coin-operated arcade machines, created by artist and engineer Tim Hunkin, with paddle steamers frequently floating about in the vicinity.
Tourists can explore the town’s heritage at Southwold Museum, which features a diverse range of displays showcasing its local and natural history.
The town has a fascinating history, with George Orwell spending years in Southwold during his teens and then again in his 30s, writing some of his books there.
Like many coastal spots, one of Southwold’s primary draws is its beach, featuring golden sands watched over by cute colourful beach huts. Whilst some holidaymakers have suggested the town is declining, this hasn’t deterred many visitors who continue to be drawn to its appeal.
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